Everything Your Trade Business Needs. One Flat Fee. Zero Headaches.
Brand overhaul, SEO-optimized website, content engine, Google Business Profile management, and a lead gen pipeline — all managed for you. You focus on the work. We handle the rest.
No contracts. Cancel anytime. Quarterly refresh included.
Get Your Custom DFY Proposal
Tell us about your business and we'll build a custom managed plan with sample deliverables.
Get My DFY ProposalFree consultation. No obligation.
Six Services. One Monthly Fee. No Surprises.
The DFY Managed plan replaces 3-4 separate vendor relationships with one flat monthly payment. Here's exactly what you get.
Brand Overhaul
Professional logo design, color palette, typography system, and voice guide. Your business shows up looking like the established pro in your market.
Programmatic SEO Site
20-50 pages optimized for local search. Service pages, area pages, FAQ content — all structured to rank for the searches your customers use.
Content Engine
Blog posts, case studies, and social content published regularly. Each piece optimized for local SEO and designed to position you as the expert.
GBP Optimization
Full Google Business Profile setup, category optimization, regular posting, photo management, and review monitoring. Show up in Google Maps and local search.
Lead Gen Pipeline
Exclusive homeowner leads from property data signals. Delivered to your dashboard with contact info and project details. No competition on leads.
Quarterly Deep Refresh
Full content audit every 90 days. We update service pages, refresh blog content, add new area pages, and optimize based on performance data.
From Signup to Full Operation in Weeks
Discovery Call
We learn your business, service area, target customers, and what makes you different. One hour sets the foundation for everything.
Brand & Site Build
We design your brand identity and build your SEO-optimized website. You review and approve every step. Typically 2-3 weeks to launch.
Pipeline Activation
GBP is optimized, content engine starts publishing, and lead gen pipeline goes live. You start receiving exclusive homeowner leads immediately.
Plans That Scale With Your Business
Everything managed for you. One flat monthly fee. No surprise charges, no per-service upsells.
Starter DFY
Single location, single trade
/mo — everything included
Brand identity package- 20-page SEO website
- GBP setup + optimization
- Monthly blog content
- Quarterly content refresh
Growth DFY
Multi-trade, single location
/mo — everything included
- Full brand overhaul (logo, colors, voice)
- 35-page programmatic SEO site
- Full GBP management + posts
- Content engine (blog, social, case studies)
- Lead gen pipeline (exclusive homeowner leads)
- Quarterly deep refresh + audit
Enterprise DFY
Multi-location, multi-trade
/mo — everything included
- Full brand overhaul (all locations)
- 50-page programmatic SEO site
- Multi-location GBP management
- Content engine (all locations)
- Lead gen pipeline (multi-area)
- Monthly performance report
DFY Managed vs. Doing It Yourself
DIY Approach
/mo (multiple vendors)
Web designer: $500-1,500 setup + $50-150/mo hosting- SEO agency: $500-2,000/mo
- Content writer: $200-800/mo
- Lead gen service: $100-500/mo
- Your time managing 3+ vendors: priceless
TradesPro DFY
/mo — one flat fee
- Everything included — one provider
- No contracts, cancel anytime
- Quarterly refresh included
- Dedicated account manager
- Zero time spent managing vendors
Real Businesses That Went Full-Service
"I was paying $700/mo to a web guy, $400/mo for SEO, and still not getting leads. TradesPro DFY replaced all of it for $499 and actually delivers leads. Should have done this years ago."
"The brand overhaul alone was worth it. My old site looked like a template from 2019. Now I have a professional brand, content that ranks, and leads coming in every week. The quarterly refresh keeps everything current."
Questions About DFY Managed
What 35 Pages Actually Means
Most tradies think a 35-page site is overkill. Here's why it's the most effective thing you'll do for local SEO.
Every Page Targets a Specific Search
When someone in Campbelltown needs a plumber, they don't search 'plumber near me' — they search exactly what they need. 'Blocked drain Campbelltown.' 'Hot water repair Campbelltown.' 'Emergency plumber Campbelltown.' Each of those searches has its own page on your site.
Because each page targets one specific keyword + location combination, Google can rank them independently. You're not betting everything on one homepage. You're building 35 entry points, each pulling in its own stream of search traffic.
Most tradies spend months trying to rank one page for every search term at once. The 35-page approach does the opposite: one page per search, ranks faster for each, and collectively dominates your service area.
Example: Plumber in Campbelltown, NSW
Each of these pages exists on your site and ranks independently:
... plus 27 more pages covering every service and suburb combination you operate in.
Each page targets one specific search. Each ranks on its own. All send enquiries to the same booking form.
Content Calendar — What Gets Published Every Month
Consistent publishing keeps Google returning to your site and positions you as the local authority. Here's a typical month.
SEO Blog Posts
GBP Posts
Social + Case Study
Site Refresh
Total monthly output: 10+ pieces of fresh content — all optimised for local search, all managed for you.
How a New Enquiry Finds You
From search to booked job. Here's exactly how a homeowner becomes a lead in your inbox.
Homeowner Types 'Blocked Drain Campbelltown' Into Google
They need help now. The search is specific — a service and a location. Google matches it to the most relevant page in your site.
Your Suburb Page Ranks on Page 1
Google sees a page built specifically for 'blocked drain Campbelltown' — not a generic homepage. It ranks higher and the homeowner sees your listing.
They Click to Your Site and See Your Credentials
A professional logo, photos of real work, star ratings, and clear trust signals. They stay because you look like the obvious choice.
They Fill the Quote Form or Tap to Call
One tap or three fields — the homeowner sends their request without friction. No navigating a slow site or hunting for a contact button.
Enquiry Lands in Your Job Inbox Tagged With the Search Term
The lead arrives with the exact search term attached. You know what they need and exactly where the enquiry came from.
The 90-Day Review
Every quarter, we run a full performance audit and adjust your strategy. Here's what happens at Day 90.
Before the Review
These problems quietly compound when nobody is watching:
- Suburb pages that stopped climbing the rankings
- Blog posts that nobody reads — wasting content
- Keyword gaps where competitors are stealing traffic
- Lead sources mixed together — no way to tell what works
After the Review
Everything gets fixed and documented:
- 5 new pages added targeting missed search opportunities
- Underperforming content refreshed with better angles and data
- Next 90-day roadmap with specific targets and publishing schedule
Your site never goes stale. Every quarter it gets stronger.
Everything in One Place
Stop managing a spreadsheet of logins and invoices. Here's what you replace when you go DFY.
What Most Tradies Currently Manage
- Domain registrar
- Web host
- Web designer
- Google account manager
- Review platform
- Booking system
- Email tool
7 separate vendors. 7 invoices. Hours of coordination.
With TradesPro
- One account for everything
- One monthly fee — no surprises
- One phone number to call — your account manager
- Everything connected — website, GBP, content, leads, booking
One system. One fee. One person accountable.
Ready to Go Full-Service?
One flat fee. Everything managed. No contracts. Book a free consultation and we'll build a custom proposal for your trade business.