TradesPro for Builders

The builder with the best portfolio online wins the quote.

TradesPro builds your construction website with your project gallery front and centre, so clients see your work before they talk to anyone else.

Get your builder site → See how it works →

$320k-$500k

average residential build in Australia — one extra client per year changes your business

#1 factor

homeowners cite when choosing a builder is portfolio — most builders have no online gallery

80%+

of homeowners research builders online before reaching out — most builders have no presence to find

The problem

Why most builders lose jobs they should have won

You win jobs on reputation. You lose them because no one can see your work.

Your best projects are in a folder on your phone or on an Instagram account that disappears in search. A homeowner planning a $350,000 build wants to see dozens of completed projects. If they cannot find them in 30 seconds, they move on.

A $300k build takes months to close. Without a system, leads go cold.

You speak to a lead in March. They are ready to sign in June. Without a CRM tracking where every lead is in the process, you forget to follow up, they feel ignored, and they go with the builder who called them twice.

Your best clients are your referral network. You are not using it systematically.

A client who is happy with their $400,000 build will tell five neighbours if you ask them the right way at the right time. Most builders never formalise this. A referral system that triggers at job completion captures those conversations automatically.

How TradesPro helps

Built for how Builders actually work

Every feature is specific to builder work. No generic website builder noise.

Portfolio gallery built for browsers, not Instagram

Project categories, before and after sections, suburb tags. Homeowners can filter by project type, see the full scope of your work, and understand your style before they pick up the phone.

Long-cycle CRM for multi-month sales

Enquiry to signed contract can take six months. The CRM tracks every lead through enquiry, site visit, quote, follow-up, and won. Nothing slips out of the pipeline.

Project-type pages for specific searches

New builds, knockdown rebuilds, extensions, renovations. Each gets its own page targeting the searches clients actually use. "Custom home builder Sydney" and "home renovation builder Parramatta" are different customers.

Referral system that captures neighbour conversations

After a successful build, every client gets a referral link. New enquiries from referrals are captured, attributed, and tracked. The best leads you will ever get, systematised.

Testimonials with project detail, not just stars

A review that says "Five stars, great work" means nothing. Your site captures client testimonials with project type, suburb, and scope so future clients can see real context.

What's included

Everything in one system

Professional trade website (built in 48 hours)

Lead CRM (every enquiry captured, SMS alert)

Local SEO (suburb-level ranking pages)

Google Business Profile sync

Automated review collection

Built-in referral system

Quarterly content refresh

How it works

Three steps to live

Fill in the onboarding form

15 minutes. We ask about your services, suburbs, trade history, and what makes you worth calling. No jargon, no guesswork.

We build and launch in 48 hours

Your site goes live within two business days. Full suburb coverage, CRM active, SMS alerts on. You get a walkthrough when it is ready.

Leads start arriving

You respond to enquiries. We handle the rest: reviews, referrals, content, rankings. Your job is the trade. Ours is the pipeline.

Questions

Common questions from builders

My projects are $100k-$500k. Does TradesPro make sense at $30/mo?

One extra client per year from your website generates more revenue than every other marketing cost combined. The question is not whether $30/mo makes sense. It is what one new client is worth.

Can I showcase different project types separately?

Yes. New builds, renovations, extensions, and knockdown rebuilds each get their own pages with their own galleries and search optimisation.

How does the CRM handle a three-month quote cycle?

Leads move through stages: enquiry, site visit booked, quote sent, follow-up, won, lost. You see where every lead is at a glance and get reminders when you have not followed up.

I mostly get work from referrals. Will a website actually help?

Yes, for two reasons. First, referrals always Google you before calling. If your site is poor or nonexistent, you lose those referrals. Second, a referral system built into your site systematises what you are already doing informally.